Elke Von Freudenberg

Elke Von Freudenberg works in Los Angeles and New York as a top editorial makeup artist for photography [Fred Segal Beauty/Punch Artists] and is the Editor of The Beauty Newsletter and the creator of "The Makeup Video Collection".

 Articles by this Author

Tired of never seeming to get the perfect lipstick? Or sure, the color looks great. But once you get it home, and really get the chance to try it on, it just never seems to, well, you know. Stay on! Here are some tricks of the trade that can help before you make your beauty purchase.
Alot of us still apply blush based on our face shape... you know, if your face is long, do this, if it's short, do that. Rather than feeling stuck in only one technique and feeling like you have to "correct" your face, instead apply your blush based on what feature you want to highlight!
How do you make sure your wedding makeup stays on all day, looks flawless in your wedding photos, and still manages to make you feel like a model, but still look like you?